Brian Berusch

EVER SINCE I ENTERED THE WORLD OF MAGAZINE PUBLISHING, fall has become my unofficial “start” of the new year. This isn’t untrue of those in other lines of work: New school years will begin, baseball weans toward football, and so on. Yet perhaps more American than all of these things are the sneak peeks of fall fashions that will fill storefronts on our favorite avenues, glossy magazine pages (like those that follow) and, hopefully, our closets.

This issue will not disappoint. Our creative team took to both the North and South shores to showcase men’s and women’s fashion against stunning backdrops.

We also were privileged to sit down for a private, one-on-one chat with golf legend Greg Norman, who happens to be in town this September to both finalize a West O’ahu course redesign as well as play in the brand new PGA Champions Tour Pacific Links Hawaii Championship at Kapolei Golf Course. Norman is as engaging and intriguing in the pages that follow as he has been his entire career on (and off) the course.

Also unique to this issue is a round-up of some of the culinary and beverage leaders who descend on O’ahu for the second annual Hawai’i Food & Wine Festival. We caught up with them earlier in the summer to learn what the creative trends were on their home turfs, which range from Singapore to Boston and San Francisco.

Travel enthusiasts will get a nice treat in this issue, with a comprehensive guide to shopping and eating around Hong Kong (written by our fashion editor) as well as the lesser-known world of diving for sunken pirate’s treasure off the coast of North Carolina. Seriously-real treasure awaits.

We all learned a little something following an in-house tequila tasting; you’ll surely move past your initial “fear” of the Mexican spirit after reading more about it.

Come along for a test drive of a Lexus concept car that’s headed to production, see the latest yacht-inspired watches and even get the details on personal aircraft for the budding hobby flier. We have the scoop on hi-fi headphones on our “Tech” page, where you’re inclined to put a little leather in your wardrobe, and how to find unique custom furniture on island.

Enjoy the “crush” of autumn!

With Aloha,

Brian Berusch – Editorial Director

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This month’s cover story is our exclusive with Greg Norman, seen here, sporting the latest Omega wristwatch.
Courtesy of OMEGA